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What Happens if a Story Breaks, but Nobody PRs It?
Posted on May 14, 2008
YouTube's announcement of rudimentary buzz-targeting -- that is, placing its ad overlays on videos as they become popular -- strikes me as at least the most important tech news that broke yesterday. I mean, c'mon, Carl Icahn? Craigslist lawsuits? Yet, most of the tech blogs, and all of MSM have nothing on it as of this morning. Cnet re-wrote the press release earlyAlleyinsider had some actual analysis, and had it earlyMediapost has a decent story, you know, with people they actually called up, todayGosh, I guess the old PR roadshow trick -- which Google disdains -- still sets the news agenda. ...
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