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Why Blogs Need To Be Social

Posted on August 15, 2008

Earlier this week, San Francisco-based web publishing software company Six Apart released the newest version of its flagship product, Moveable Type, and pushed the blogging community into taking the first step toward a very social future. It is not a new concept since their early days blogs were all about sociability. Late last year, we backed Chris Messina s wild idea that WordPress, the open-source blogging software that we use to power majority of our network blogs, could be become the underpinning for a social network. In January, Automattic, the company behind WordPress and the free...

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