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New Search Engine Cuil: Is It What You're Looking For?

Posted on July 29, 2008

A new Google (GOOG) competitor, manned by a bunch of ex-Google people, is making its debut. It's called Cuil and pronounced cool, which right there is one confusing strike against it in the word-of-mouth campaign. How does it stack up? Well, that might depend on how you define success. TechCrunch did some testing and found that Google returns way more results -- like, in a search for dog, Cuil turned in 280 million results, but Google showed 498 million. Personally, I'm pretty exhausted after about the first 100 results, so I don't think I'd ever get to enjoy Google's 218 million advantage...

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google , search engine